Advertising
Commercial
Hilary is a creative director and strategist
with over thirteen years of experience in the advertising industry. She has worked with leading brands in the fashion, retail, tech and entertainment sectors with a focus on paid social content. She is currently a senior creative strategist at Instagram.
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Everlane Australia
Video campaign for international market launch. Creative Strategy
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Everlane UK
Video campaign for international market launch. Creative Strategy
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Adore Me
Instagram Reels campaign to drive subscriptions. Creative Direction
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The Birch
Augmented Reality experience to drive awareness and tune-in for original streaming horror series The Birch. Creative Strategy
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Stephen vs The Game
Video campaign to promote original streaming series Stephen vs. The Game. Creative Direction
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Solo Stove- Start Something
Social video campaign to drive purchase of Solo Stove fire pits. Creative Director
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Solo Stove - Start Something
Social video campaign to drive purchase of Solo Stove fire pits. Creative Director
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Mercari- In the Time it Takes
Video campaign to drive app downloads for Mercari market place. Creative Strategy
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Everlane
Video campaign for international market launch. Creative Strategy
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Limetown
Social video campaign to drive tune in of original streaming series Limetown. Creative Director
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Allbirds
Instagram campaign for new product launch. Creative Direction
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